Why You Should Attend

Simple, bold & beautiful

NetworkingJoin 100+ other design and marketing professionals from around the Midwest in a unique environment.

LearningGet engaged with a collection of speakers and your choice of six dynamic workshops. Plus, behind the scenes views of an award winning print facility in action.

SamplingWho doesn’t love a paper fair? Grab a bag and grab some printed goodies and awesome samples.

EatingJoining us again for FREE food on site is award-winning BURGERFIEND. Vegetarian, vegan, gluten-free, halal, and other requests available.

Photos From Last Year’s Event

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Think To Ink: FAQs

What you need to know about Think to Ink

Q

What is Think To Ink?

Think to Ink is one of the region’s largest events for marketers and designers. Located each year within Cedar Graphics commercial print facility, this idea packed day includes: workshops, networking, free food, paper-fair, tours, and more. Join more than 150 other professionals at this all day event. Attendees have their choice of two morning workshops, enjoy lunch provided by BurgerFiend, and an early afternoon keynote.


Q

What is the schedule?

Doors open 9:15 with workshops beginning at 9:45 and 10:45. Lunch will begin around 11:45. Keynote speaker at 1:00.


Q

Do I have to attend all day?

Register just for when you’ll be with us. We understand it’s hard to commit for a whole day. We encourage you to join us for what you can.


Q

Where is Cedar Graphics?

311 Parsons Drive, Hiawatha Iowa


Q

Is Think to Ink really FREE?

It sure is. (awesome, right?) This event is provided as a learning and networking opportunity by Cedar Graphics for it’s customers, community, and members of the advertising and design industry. The events is coordinated by Cedar Graphics with sponsorships and assistance from partner organizations.


Q

Do I have to be an Advertising Federation Member to Attend?

Absolutely not. American Advertising Federation members are encouraged to attend, but memberships is not required. We do encourage attendees to learn more about the AAF CR/IC and the support it provides for the local advertising industry as well as national representation. Learn more at AAFCRIC.com


Q

What is appropriate attire?

Think to Ink occurs inside of a live production facility. Please do not wear open toed shoes or long flowing clothing. Please do not wear items around your neck including long necklaces, scarves, lanyards, etc. Long hair must be tied back if approaching equipment. Ear plugs will be available at all entrances to the print production floor.

9:45 & 10:45 WORKSHOPS

CAN'T, WON'T, OR DON'T KNOW HOW?

Understanding and overcoming barriers to change in your creative process. Process change is possible once you understand why you need to change and what needs to be overcome in order to do so. Once you know where you are, why, and where you want to go...the process and path becomes much more attainable. Perfect for creative managers.

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TRANSFORMING LIVES IN NEED THROUGH ART & JUSTICE

Learn about the mission of ArtForce Iowa and how you can combine art and justice into your work. Take action by investing in the success of your clients and colleagues by collaborating to create a safe space through the lens of trauma-informed care and healing centered engagement. Led by Christine Her

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COLOR ACCURATE SOFT PROOFING

More creative and color-critical decisions are made on an LCD display than on any other device or media. Yet, most of us are not managing our displays properly to ensure that what we’re seeing on our display is as close as possible to the final printed product. Learn the how-tos for calibrating and profiling displays for color-accurate soft proofing.

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Storytelling with the AIDA method

Professors, Dr. Abdul K. Sinno and Rafic Sinno, present how to tell compelling stories using the AIDA model - Awareness, Interest, Desire, Action. Dr. Sinno's 30 years of teaching and service is dedicated to understanding and communicating the important social, technological, managerial, and public policy roles of communication.

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COMMITTING TO EXCELLENCE NOT COMPLIANCE

Lead your organization’s culture to tug-of-war victory. Neal Johnson, Director of Manufacturing for GN ReSound ANZ, will discuss key issues in establishing a winning culture including tips for identifying core values, hiring talent, gamification, and incentivizing and motivating employees. For organization leaders and directors, this is a must see.

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PAPER FAIR AND GUIDED TOURS

At almost 100,000 square feet, Cedar Graphics is filled to the brim with the latest printing and finishing equipment. Explore the plant to learn more about the printing process or ask questions of our experts to make the most out of your next print project. After tours, you'll get early access to the paper fair and tons of awesome print samples. Get your bags ready.

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ON "THINK TO INK" 2019